The dream is hand-made…

Yondainer Gutierrez

Yondainer Gutiérrez

Majored in Design of Visual Communication at the Superior Institute of Design (ISDi) in 2012. Since 2008, he has been working on design projects of user experience and graphic interface design.

Generally, childhood is a very decisive and influential period for the way of seeing and the work of designers. Do you think your childhood influenced your way of understanding and making design?

I was born in 1987, in Chambas, Ciego de Avila. I was always barefoot, wearing shorts and shirtless. I raised fish, went to the countryside to hunt birds and swam in the river. Sometimes, I returned home without any bird, but with the cage full of tomatoes, pumpkins or what I could find on my way.


Nelson Ponce holds his opinion on Cuban illustration

Nelson Ponce

Nelson Ponce

Havana, 1975. Designer of Visual Communication, graduated in 1998 at the Superior Institute of Design (ISDi) in Havana, Cuba. Co-founder of the Grupo Camaleón (Group Chameleon) in 2000. Illustrator of reference whose works have been recognized and acknowledged in the U.S.A., Italy, Spain, New Zealand, Poland, Mexico and Brazil.

Cuban illustration has been quite versatile in its forms and manifestations; in which period do you think it was at its peak?

I consider that in the seventies and a part of the eighties, Cuban illustration was a little bit more solid due to the will of the government to the diversification and proliferation of publications, printing offices and editorials. Several publications were written and edited here, and they were then printed in the USSR or in other socialist country. As a result, illustrators had a great liberty for creating, which was appreciated in the plurality of formats and the use of different techniques.


Cómicos: a space of devotion to comic

Between the years 1986 and 1990, the Editorial Pablo de la Torriente produced an excellent comic´s magazine for young people. The monthly 47 pages were full of intelligence, humor and mastery.

Cómicos No. 2, 1990

Cómicos, issue 2, 1990

It was not only created by scriptwriters, sketch artists, writers and Cuban illustrators, but also by outstanding professionals of the comics field such as Carlos Giménez from Spain, Quino, Carlos Sampayo and José Muñoz from Argentina. They conquered the Cuban readers with their art.

Cómicos No. 7, 1990

Yami in the cover of issue 7, 1990

One of its best representative cartoons of the Cuban people is Rompecoco, the brave mambi cook created by Tulio Raggi and Juan Padrón.RompecocoIn its pages we can find Vitralitos (Little Stained-Glass Windows) by Jorge Luis Guerra and Orestes Suárez, Matojo and Lillo´s great ideas, and El cuento (The Story) by Félix Guerra and Muñoz Bachs.


Geo-Gráficas 2015

Annick y YannickYannick. Industrial designer with experience in graphic design. Specialist in Packaging. She is based in Switzerland since 2009. She was a professor at the Superior Institute of Design in Havana. She has designed with agencies like Pomzed Design, advertising, and Roos Emballages SA, packaging design. She works at Andreas Kopp AG and she is studying for the Federal Diploma of Packaging Manager of the Swiss Institute of Packaging. *

Annick. Graphic designer with experience in product design. She was a professor at the Superior Institute of Design in Havana. She lives in Europe since 2010. She has designed for Pomzed Design, Switzerland, until 2012, and currently she works at Messmer Seiler Design AG, Basel, Switzerland. She reads regularly on design and visual culture to stay informed and to offer articles in the Geo-Gráficas website. *


The coffee is ready

Karen Rivero TorresKaren Rivero Torres

Ciego de Ávila, 1979. Freelance illustrator and designer graduated in 2002 at the ISDi in the major of Costume. She has worked in the area of graphic arts with clients like Colibrí Records, Cubaplus Magazine, Havana Channel, and the magazine Contemporary Cuba. In 2013, she enters the National Union of Writers and Artists of Cuba and to the Creator Register.

Ya está el café Insomnio Café Café 2


Sergio Armando Díaz Ocampo

Sergio Armando Díaz Ocampo

Havana, 1985. Industrial designer, graduated at the Superior Institute of Design in 2010. He has worked in projects as part of the group Indice Diseño. He is a designer at Ton Haas Industrial Design (THID).

The possibility of creating a modern lamp of only one piece was an idea that motivated the designer to experiment with templates, materials and forms. All of that, and the need of promoting functional, attractive and cheap lights, lead the designer to recreate the classic appearance of a lamp screen made of modern materials that offer great opportunities of personalization.