Mirta Muñiz Egea
(Havana, 1930). Journalist, actress and radio announcer. Professional with an excellent and long work in visual communication, advertising, and creative direction. Her knowledges and experiences are magistrally expressed in her books, conferences and interchanges specialized.
An indispensable book to understand evolution and importance of design of visual communication in Cuba.
With a critical perspective from her professional experience, Mirta Muñiz leads us by important moments of Cuban history, in which propaganda, marketing and advertisign have played significant roles. In every page of this book we discover an enlightening assumption supported by observations, analyses, and allusions to events, processes, and creative projections of communicators, designers, and visual artists of the XX century.
A detailed organization of the content, and a solid and elegant realization allow us to realize about the indisputable nexuses between communication and design as scientific areas of high social impact. An expression on the back cover of the book invites us to read and induces us to reflect from our own knowledge and beyond our ideologies: “To agree and to disagree… Everything works”.
Design and realization: Ernesto Niebla Chalita
Printed by: Escandón Impresores
Collection: Ediciones Forma